Send Rakhi online

Rakhi or Raksha Bandhan is a festival that comes in August month or the Full Moon day of Sawan month as per the Hindi calendar. It is a festival of love and affection. It strengthens the bond among your siblings. On this day, sisters tie a sacred thread on the wrist of brothers. So, Girls buy these rakhis from the market.

But sometimes, the sister is not able to come or the brother is not available then there is a requirement to send Rakhi online. These days technology has changed a lot. With the help of online platforms, sisters can send Rakhi online to their brothers, and these rakhis are delivered on or before the time also. For this, she has to log in to the online platform of Rakhis. Then she needs to choose Rakhi and send it to her brother’s address. Generally, it reaches within 2-3 days.

There are many online websites available that help us to choose and send Rakhi online to our brothers. Along with your brother’s Rakhi, you can send Rakhi for your bhabhi, nephew, and niece also. There are many bhaiya- bhabhi, kids rakhis available. You can select and send them across.

 

Pic- Bhaiya Bhabhi Rakhi

Pic-Kids Rakhi

Even you can send chocolates & cookies, sweets, Dry fruits, and other gifts also.

          

 

My brother did not come home from the last 4-5 years on Rakhi. So I sent him Rakhi online. My experience was good. Rakhis were delivered on time and even I can say they were very beautiful also.

I have used that time website www. IGP.com.

One thing which I was felt that it is sometimes a costly channel also. So make up your mind before sending

Copywriting – Part-2 (Features – Benefit)

 Here we will talk about how to turn features into benefits like any true professional copywriter.

Features are nothing but the inbuilt properties of the product, whereas benefits are something which the customer wants to receive/get from the product.

Feature	Benefit	Deeper Emotional Benefit
Award-winning design	Stand out with a professional	Look like an expert right from the start.
Unbreakable Design	Sturdy even in storm and torrential rain	Long lasting
Waterproof Material	Keeps you dry even in long rain	Protects you in both shine and wet days
Real wood handle	No tension of rusting the rod	Smooth and desiring look

 

“So What?”

Feature	Benefit	Deeper Emotional Benefit
This car is having ABS Anti-lock brakes	You will have more control over your car, helping to prevent accidents.	Safer family trips
No preservatives in these Sauces	Give you natural taste with no harm to health	Healthy life

 

Even when you do B2B business, the next side who is dealing with you is human, so he/she always see a personal benefit for products or services. So B2B purchasers are more likely to buy products or service when they see the personal value.

Copywriting with mind-boggling tools (Part-1)

Copywriting is a writing technique for the purpose of advertising or selling. Product is called copy or sales copy; written content is to increase brand awareness or basically push a person to take a specific action.

 

What is good Copywriting?

It should be like a dose of paracetamol. It should fix readers' headaches as quickly and effortlessly as possible.

There was a day when you open a shop, put products on display and sell products over the counter, but here the word internet came along and changed everything.

Copywriting can be used in many places like websites, Press releases, emails, case studies and many more.

Here are some Mind-boggling tools to make you a better copywriter

Freethesaurus.com     :          https://www.freethesaurus.com/

 

Hemingway App

This genius tool improves the readability of your writing by making it simpler and easier to understand. It does this by measuring your words by grade level. And, contrary to what you might think, the lower the grade level, the better!

 

AnswerThePublic             https://answerthepublic.com/  

Answer The Public is a keyword tool that visualizes search questions and suggested autocomplete searches in an image called a search cloud. Categories consist of the 5 Ws, plus ‘how’, ‘can’, ‘are’, ‘which’ and ‘will’.

 

 

Power Words

Also, Copywriters use power word techniques which boost your conversions like a secret, discover, free and more. Just simply search it google for power words for copywriting and you will be going get many power words to crank up your copy.

 

‘All about me’ syndrome

Peoples or businesses are not interested in you, they are interested in themselves. Let's talk with an example, You own a “Burger Palace” company. So you made a website and below is your copywriting there.

Burger Palace is India’s leading burger maker with a wide variety of flavours. We are very proud of our top-class cafes. We are passionate about our revolutionary approach and great pride in our “State-of-the-art-facilities.

 

The problem here is it's all about your company nothing about your customer. Let’s make it more lucrative and appealing to customers.

Come enjoy our wide variety of appetizing Burgers at Burger Palace. Enjoy each of your moments at our top-class cafes. Each burger is made with passion which makes your every bite full of lusciousness.

Instead of ‘we are, ‘we will’ or ‘we believe’ make it to you. Convert your we or I approach to ‘you’ language.

Transform your copy to ‘WIIFM’ in other words ‘What’s in it for me?’ no more about me it's about you.

That’s all for today. Will talk more tips and tricks for becoming a better copywriter.

Bye-Bye....

 

Change yourself First

If you want to see change outside, it is necessary that first, you change yourself from the inside. 

It’s true because if you are expecting that people talk nicely with you then it means that you must talk nicely to them. First give and then take. You would never be able to take first until you don’t give. 

Really, it’s a great learning. I knew already but today when I watched ted video, it got firmed in my mind. 

There are multiple examples in our daily life. You can analyse and come on conclusion. 

Treat People How They Want to Be Treated

Yesterday I was reading an article and got new learning “Treat people how they want to be treated”.

I analysed it and understood that it is correct also. We should not treat person how you want to be treated. It is obsolete now.

I am a person who always treat others in a way which I like. But it is not always correct. Happy! New learning.

I went in past and found that at many places I was treating the persons which I was preferring.

Usually I like simplicity and that’s a reason I choose simple dresses and I was gifting same to them. But now I came to know that everyone doesn’t like simple dresses. So I should think by putting myself in their shoes. I should gift them according to their likes.

Sometimes some persons like to be treated nicely but you are a person who doesn’t like same. So if you miss to treat them nicely then issues come up. On the other side, if you treat them in a way which they like. Relationship will be nice and peace will be also maintained. But we miss and treat them in our way. They get hurt and relationship get affect.

Sometimes some persons don’t like to wait but you don’t have issue in waiting for some time. Just imagine, if we understand their way and we also do fast then no issues will come up.

If we analyse then we will find many examples in life.

We all are humans but every person is different in their own way. What do you like, other won’t like. Sometimes it matches. Some persons like peace but some persons like to be surrounded by many persons/friends. Some of them like sweet but some of them like spicy. Everyone is having their own different choices.

If we learn this new way then really peace will be there in relations. J

Push yourself for Achieving Success

For achieving success, we need many more things like passion, focus, Ideas, hard work but one more important point which I came to know today is Push Yourself.

Yes, it is true, we have to push ourselves.

By nature, Humans are lazy persons. They want to do what they like. They don’t want to do what they don’t like. But whatever we don’t like, that’s only good for us.

There are many examples in life. For example, an apple. Generally we don’t like but we know when we have regularly one apple, it will be good for our health. Similarly we like to have Junk food which is not good for health.

Now I come on the point of Push ourselves.

In morning, I want to start at 8:15-8:20. For that, I need to wake up at 5:30-5:45 but I don’t wake up. Alarm rings but I switched off and sleep again. But just imagine, if I push myself and wake up by 5:45 then I can do all my tasks on time. I can start from my house on time. I would not stuck in traffic. There is no need to do tasks hurriedly. Starting from house at 8:20, can give me success means I can do all my tasks calmly and reach office on time.

Like ways, in our life, we do all tasks but if we push ourselves little bit, we can achieve a different level of success. We will be successful in achieving our goals.

So I am deciding that, ill push myself somewhat and expect that I would be able to achieve success.

Hoping, you will also push yourself.

Priorities Change with Time

It is true that our priorities get change with time. I learnt this hardly.

When I was working in previous organization, one of my senior told that every time you can’t chase your dreams because other priorities also matter for you. It’s your duty that you must concentrate towards your other priorities and complete them with dedication. At that time, I just heard and forgot.

Now I realized and thought to write a blog on this.

When we are young, our family and own life are at high priorities. We work for making them happy. We think for making us happy by different ways. Sometime, we dream to score nice, buy new dresses, bicycles, two wheeler and spending time with friends. We gift to our family, spend time with them and make them feel good.

Once we get marry, our priorities get change suddenly. Still your own life and family matters but you are married now. You have stepped into new phase of life. You have to take care of your partner, in-laws. If you get children, then you have to take care of them also. Now new responsibilities come on your head. Every time you can’t do what you like. Sometime you have to sacrifice your wishes. I have seen my mom and mother- in- law. Many times they have sacrificed their wishes. Even my husband, do many tasks according to me.

I want to give a message that as time pass, your priorities also varies. So understand your priorities by the time and do work according to that.

Girls

Girls have to teach many more things to their mind. Sometimes they don’t want but they have to do. Sometimes they want but they are not able to do because circumstances are not in favor.

There are many examples- Once she born in this world, she does not know that she is a girl. Slowly it is taught by her parents that she is a girl. From childhood onward, it is taught to her that learn adjustments. You have to move to some other house.

Once she is the age of 6-7 years old, she has to take care of her siblings. If they want something, she has to give them. I also gave many times to my brother whenever he was asking. My mom used to say to me you are elder. You should take care.

When a girl get marry, she has to leave house of her father. She does not want to leave but she has to teach her mind that now your house is getting changed. Your in- law’s house is your house.

Once she goes there. She may doesn’t know cooking perfectly. Even this thing happened with me. I was not knowing cooking nicely but a girl has to enter in kitchen and prepare a food.

Once she start living there, she has to teach her mind that her in- laws are like her parents. Her sister in laws are her sisters and brother-in law’s are brothers. It takes time but slowly she start understanding this thing also.

Once she understand all this things, she has to dedicate for her house. Everyone has lots of expectations from her. At many more places she does willingly and unwillingly.

Girls really great personalities in this world. Salute to girls.

Believe on God

I strongly believe on God. God is really a great power. No one can reduce your pain, only god can help you. But you have to be very pure from heart. If a soul is very pure, I feel god listen to them quickly.

No matter, people hurt you but always try to do good from your end. Because there is a saying- Do Good and have Good. I also believe on this statement. I always try to do nice with others whether they do or don’t. Because somewhere I feel, it will be returned back to me one day.

I do prayer regularly and feel positive energy or vibrations.

So want to give a message that believe on god strongly. Everything will be good for sure.

Day

Today one of my relative has written few lines:

No matter how your day was

But at the end of the day when you close your eyes to sleep

If you feel contended and happy then cheers!

Your life is good.

Truly I agree with above lines. When we close our eyes to sleep and get immediate sleep means that we are content and happy. Our life is good. Have you ever felt this? Close your eyes and feel. If you feel then you are truly a happiest and luckiest person on this earth. Because I have seen many persons, they go for sleeping but they think and think and not able to sleep. Somewhere some tensions are going in mind.

That’s a reason we must try to make our day beautiful. We must start our day with positive vibes.

There are many tiny habits which we can follow to make our day beautiful.

1. Start a day by remembering God
2. Yoga/Exercise for at least 20 min.
3. Breakfast
4. Prayer
5. Work

If we follow these habits, our day will be meaningful. We would be able to achieve targets in life. Because these habits will give peace, happiness and joy in life.

Did You Feel anytime Unbelievable Moment in Life?

On May 22, 2018, I was watching IPL Match. This match was a playoff and it was going to be played between CSK(My Favourite-Chennai Super Kings) and SRH(Sun riser’s Hyderabad). 

This match was very important for both teams. Both teams were trying hard to win. But there is a thumb rule of the game, one has to lose in games. 

The Match started at 7:00 PM. CSK was bowling and SRH decided to do batting.

The match had begun. SRH was batting nicely but they were looking bit nervous. They were trying to score high. 

Three players got out at the early stage of the match. CSK Bowling was good. Mr Dhoni, who is one of my favourite player, was fielding just at the back of batsman. As I remember, he caught bowls and two players got out very fast. 

Likewise, SRH was batting and trying to make a high score. All supporters of SRH were cheering to them and expecting a high score. They were able to score 139 runs. Spectators were looking depressed. As they were having high expectations from them.

After 20 min break, CSK started to bat. They were looking nervous because this match was a playoff. They had to win at any cost. If they win then they could get a direct ticket for finals. I was very curious and excited. 

Two players were ready to play. Shane Watson, who is a nice batman, was got out by scoring just 1 run. After that, another player came. Rayudu, Raina also got out very fast. Viewers were looking sad. Now Dhoni, who is the captain of CSK, started to play. He was also looking Dull. Spectators were thinking Dhoni will play good and make a good score. But it was bad luck so he also got out. The score of the team was just 39 with 3 wickets. It was very tough to reach the score of 140 runs. Everyone was looking very down. They were praying that somehow they should win.

Now Bravo came to play. He is also an excellent player. The team was hoping that he will definitely make good scores. But unfortunately, he also got out. I don’t remember the score at that time. It was low only.

SRH was hoping that they will win. Every player of SRH was looking confident. They were building hopes that they would win surely.

In the last, the game was changed completely. Before to D Chahar, who is a bowler, Ravindra Jadeja and Harbhajan Singh got out. The score was low. Now D Chahar came to play. There was one more good batsman named FAF du Plessis. He was batting from the starting of the match. With the collaboration of du Plessis and D Chahar, the score was nice. I think it was 100 above. People were not hoping that team could score high. After some time, D Chahar also got out. Now Thakur came to play. Both players scored nice. Now team score was 134 runs. They were needing only 6 runs to win. Du Plessis shot one six. They scored 140. 

Everyone was looking damn happy. They won the match. SRH lost the match. It was an unbelievable moment for the CSK and the supporters of CSK Team. 

In the end, the game changed entirely. 

Life is also like that. Sometimes we are completely losing. But with the grace of god or blessings of loved ones, task get to accomplish. We say it was unbelievable for me. 

So just do work incessantly. Keep the faith and have blessings. You will achieve whatever you want to get.  

Did you ever feel unbelievable moment in life? Just think.

Keep enjoying. :)

You are the Reason for Your Happiness

Do you think others can please you? Are you searching your happiness in others? If yes, then you are wrong.

Others can’t please you. They are not here for pleasing you.

You are responsible for your happiness.

Sometimes we expect from others. When our expectation doesn’t get fulfilled, we get hurt. Why hurt us because of others.

You make a path for yourself so that you can feel your happiness.

There are so many options for pleasing yourself by your own deeds.

1. Praying- It is a perfect way. Praying God will give you inner peace, confidence and relaxation. Your brain will be calm. On the other side, you will feel god is with you.
2. Planting- When you plant flower, trees and feed water to them. It will give ultimate happiness.
3. Watching Games- Playing games is an excellent way to enrich your health. But sometimes watching games also give you pleasure. You can learn multiple things. How to win? How to balance pressure when you must win? How to be calm in the tough situation. I am watching IPL Cricket matches these days. I am feeling good and learning multiple tricks also.
4. Drawing - Drawing can express your feelings. When you express your feelings to loved ones by drawing, you feel pleasure.
5. Stroll- You can travel to places but sometimes a stroll can relax you.
6. Cooking- Cooking can relax your mind. I have seen many persons. They do cooking with their interest. They feel good.

When you start working for your happiness, you will be too much happy. You will not expect from others. I think it’s an excellent learning in the life. Enjoy the rest of life. :)

Ways for Expressing Feelings

Just close your eyes and think. By how many ways you can express your feelings? Are you thinking you can express feelings by just giving gifts to loved ones? It’s not. 

There are many ways for expressing feelings

1. Eyes

2. Singing

3. Drawing

4. Speaking

5. Working

6. Dancing

Yesterday I thought to draw something. I drew images. I thought to draw about Love. I drew 2 images, and I sent to my husband. When he saw images, he felt good. It has expressed my feelings. My message reached to him without speaking anything.

Have you ever analyzed? Our eyes can express our feelings in a better way. We are happy or angry; it can be easily identified by eyes.

Dancing or singing is a good way to express emotions. Many dancers dance. They express feelings by their dance. Singers also sing a song with emotions. They feel a song and express in the same way.

The way of working shows your feelings. When you are very serious and dedicated towards work, then it shows that you are interested in doing. 

If you are not interested then it will be easily identifiable in your way of working.

The way of speaking is a nice way to show your feelings. If we want to pay gratitude to someone, then our words will be very helpful. Our way of speaking will express everything whatever we feel for him in the heart.

Keep Running in the Race of Life

It’s a true fact that you have to consistently run in the life. Seriously don’t sit for a moment. Just do work and engage yourself where you feel to do.

Set every task as a milestone. Give your 100% energy to accomplish that milestone. Once you achieve one milestone, set another. Keep continuing to set milestones and achieve to them.

In this Life, everywhere you have to be active, smart, and energetic. Please don’t feel down if you are not able to achieve a milestone. Get a lesson and ready to yourself for running in the race of life.

There are many examples by which you can learn to be active.

In Cricket matches, many players are there. If you see them, you will come to know that they have to be very active in every match. They have to come with a mindset that they should win. Just imagine, if they are inactive and less energetic, then it would be very difficult to play a match. Other team members will not support them. Every player has to set his goal. Anyhow, Win and Loss of game depends on fate.

If you join the group of saints then you have to be active and competent there also. Otherwise, you will be alone.

Let say you are alone. Still, you have to be active and smart. Otherwise, you will die simply in this world.

If a politician does not do good work or he doesn’t work in the support of the public, it may possible that their political career goes down.

Lord Mahaveer left the house and did tapasaya alone in jungle day and night. Somewhere he set a goal that is a reason we are praying him today. We are following him today.

Conclusion, Keep continues to run in life. Don't do one task with 100% energy and another task with 50% energy. Every milestone should be started and ended with maximum energy. Did you hear one story of Tortoise and Rabbit? Initially, rabbit slept and it was running fast at the end but tortoise was running consistently. It didn’t sleep. So be like a tortoise. Keep consistency in life. Try to achieve milestones. If fail, don’t feel down. Start with new energy and accomplish a task.

Getting Food is Happiness

There are many parameters for evaluating happiness. 

1. Material Happiness(House, car, jewellery)

2. A balance of Heart and Mind

3. Travelling

4. Money

5. Relationship

Definitely, above all happiness matters for everyone. Today I was having my lunch and got to know that getting food of your choice and on time is also a great level of happiness.

So if you are getting food of your choice and on time, mean that you are lucky in this world. Once you have food, you feel fulfilled to yourself. It gives satisfaction to your mind. You feel regenerated.

Just imagine, those persons who are not able to get food, it’s very difficult for them to live in this world.

Try to offer food to others (Humans or animals or Birds) as per your capabilities. After 30 years, came to know that food also matters in our life. 

What is Maturity

Maturity is when you accept people as they are.

Maturity is when you don’t change persons according to you.

Maturity is when you give solitude to your closed ones.

Maturity is when you accept your parents are having more experiences as compared to you.

Maturity is when you start living with yourself.

Maturity is when you stop expecting from others.

Maturity is when you work for your mental peace.

Maturity is when you see rather than speaking unwantedly.
Maturity is when you see things from the perspective of others.
Maturity is when you are silent in every situation.
Maturity is when you think more before reacting on the matters.

Serving Others give Happiness

Happiness is achieved when you serve others. When you earn money, you buy materials. This material happiness lasts for a short time period but when you serve others or help them, it will give lots of blessings. Your happiness will remain for a long time. You will feel the effects slowly.

When you are a reason for the smile of others and you look at them, you feel a different happiness. It gives satisfaction to you.

There are many ways to serve others.

1. You can do charity for poor children.

2. You can feed to birds and animals.

3. You can help someone who is in need of it.

I have heard when you help someone then it will be paid back to you in a different way.

So be generous and smart also. Don’t be an emotional fool. Be a helping hand for others. Give smile on their faces.

I personally felt this thing. When I feed to birds and help others as per my capabilities, feel happiness. It gives me the confidence to keep continue this. 

Don't be more Emotional

Yesterday I was reading one article. A great sentence was written there. The sentence is - “If you are too much emotional then it will hamper your life.”

I am a person who is more emotional for younger brothers and sisters. So Once I read this, I got energy and felt I should not be more emotional. If we are emotional that it will affect our life also.

We will get disturbed. So better let them do. Everyone knows how to drive their lives.

If you are also an emotional person and get disturbed by the problems of your younger ones or children then don’t get disturbed. Your children and younger ones also know what they want in their lives and how to achieve it. If they really need you, help them. Otherwise, let them handle. No need to jump in each and every matter of them.

It is really a great teaching for me. I am getting a lesson how to behave with them.

Never Procrastinate

If you find any work to do, just do it. Never postpone it for tomorrow, day after tomorrow or in some time. Don't Procrastinate to do work on time.

If you are habitual of doing work immediately, you feel great happiness.

Recently I also got this habit. If we have this habit then all tasks will be completed on time. If we postpone work, it would never be completed. Other tasks which are related to it, will get disturbed. If it got completed, it would surely take more time.

If we stick with this habit, it will become our good quality. Doing all tasks on time will lead us to the path of success.

Once we do a task on time in our daily routine life then it will gradually occur in our professional life also. We would be able to complete a task on time in office.

We will become successful in our personal and professional life both.

Someone has said the secret of your future is hidden in your daily routine. Once you are doing perfectly your daily routine activities, future will also be perfect. I agree with this.

If all tasks are getting completed on time then it will give positive effects to our health. Our mind will be fresh.

Whatever Happy Pals You are Getting now, Just Live

Generally, we don’t live our present. We think let us stretch a little bit to us and might be we will get more. We don’t live our present. We ruin our present for brightening our future.

But I would say just enjoy your present. You will feel extreme happiness. We don’t know what is going to be happening in future.We will get more or not. We would be able to see future or not. Nothing is decided. Your present is only in front of you. If you miss any happy moments, these won’t be back to you.

Previously I was also not living my present but now I don’t miss a single moment. If I get any happy moments, I cheer up immediately.

Truly, your present is more bright than future.